GAYTÁN CORTÉS, J. Objectives and purposes of financial analysis: an approach based on user heterogeneity and decision-making. Mercados y Negocios , [S. l.], n. 58, p. 139–150, 2026. DOI: 10.32870/myn.vi58.8156. Disponível em: https://www.mercadosynegocios.cucea.udg.mx/index.php/MYN/article/view/8156. Acesso em: 15 may. 2026.